The Writers
Meet the people behind the words
Our blog is written by freelance content creators who each go deep on one thing, from AI models and generative search to web performance and Australian small business. Together they help brands adapt, strive and thrive.
Arjun Mehta
Web Performance & Technical SEO
Australia · 4 articles
Freelance technical content writer, helping brands turn site speed and search into plain English.
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Dev Khanna
AI Models & Agents Correspondent
Australia · 5 articles
Freelance AI writer, helping brands cut through the noise of every new model and agent.
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Ananya Rao
AI Strategy & Ways of Working
Australia · 4 articles
Freelance content strategist, helping brands turn AI curiosity into systems their whole team can run.
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Camille Laurent
GEO & Content Strategist
Australia · 6 articles
Freelance content and GEO strategist, helping brands get cited by AI and remembered by people.
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Matilda Bennett
Small Business & Compliance
Australia · 5 articles
Freelance writer, helping Australian brands stay across the rules, the incentives and local search.
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